Scottsdale Quarter is welcoming its newest tenant.

Popular fashion brand American Threads, known for its blend of California cool and with a coastal cowgirl twist, recently opened at the shopping destination.

"We're delighted to finally establish roots in Scottsdale," says Nicole Gutjahr, director of retail operations at American Threads. "The overwhelming enthusiasm and unwavering support from our online community, combined with Scottsdale's undeniable allure, underscored the city as the quintessential locale for our newest location. We eagerly anticipate introducing our thoughtfully curated selection of emerging trends and timeless pieces to the Scottsdale community."

American Threads debuted in 2009 and has become a favorite for emerging trends and timeless pieces.

There will be a grand opening celebration on March 16 from 1-5 p.m. There will be champagne and cookies, and special promotions, including a complimentary dried floral bouquet, reusable tote bag, and personal security device (while supplies last) for those who spend $100 or more.

Scottsdale Quarter, 15125 N. Scottsdale Road, Scottsdale, AZ 85254

American Threads